YouTube said it will launch a separate website for children since it has come under intense pressure for not doing enough to protect children from explicit content.

The new site will be an online version of the already popular YouTube Kids mobile app, we expect it will go live later this week, according to a blog post by the company.

"We built YouTube Kids to create a safer environment for kids to explore their interests and curiosity, while giving parents the tools to customize the experience for their kids. We know that what is great content for a 4 year old may not be great content for a 10 year old, which is why we want to make it easier for parents to select the right content for their kids on YouTube Kids. "


More From Kool AM